"Parents based in the northern part of London is looking for an remarkable and experienced educator to assist their youngest child on his initial journey to turning into an English gentleman."
Looking at this post, you might easily miss the phrase "initial stages" as mere a turn of phrase.
But, it could be the crucial part of this unique job advert, as it attempts to recruit a tutor for a 12-month-old.
Many of applications have now been sent in since the anonymous family advertised their request for the highly paid tutor, who must be "someone very special".
During the past few weeks, the post has gained notice in the media, with several questioning why?
Progressive Approach
The CEO, chief executive of a global tutoring firm, which is supporting the family in their hunt, explained that despite first scepticism, he found the concept "forward-looking", and "progressive".
When he spoke with the family, he noted they appreciated the unusual aspect of their requirement, and how young their son is.
However, they clarified that they "preferred not to postpone any longer" to get a tutor, as they had held off until their firstborn was five, and by that point "cultural bias had by then become established".
But what did the family mean by "cultural bias"?
It's "comprehensive", he replied. "The manner you eat, the manner you speak".
He said the firstborn had adopted "very nuanced, body language" from the family, and had adopted their cultural ways. The family explained to the consultant they wished to avoid this pattern to happen again with their new baby.
The strategy: To bring in a British tutor, who should speak with RP, to influence the baby right from the beginning.
Subtle Influence
"A great deal of the learning at the beginning here is kind of acquired indirectly," said Adam.
It's by means of this natural absorption that the family are expecting the child will pick up the English characteristics they wish to instil.
Adam explained the tutor had to be somebody who attended "the appropriate educational institutions – the same kinds of schools as the family hope to send their son to".
"The instructor just has to be the right kind of person, they'll be performing things they aren't even aware they're doing, effortlessly," he added.
Money No Object
The family informed the expert the successful candidate should ideally also have familiarity of or enthusiasm in equestrian activities, winter sports, creative fields and musical activities so as to shape the child in a broad spectrum of interests.
Additionally though, he said the family hoped the tutor to register the child on a selection of lessons so the child would be "pony-riding and picking up an instrument by the time they are approximately three years old".
In the family's view, guiding their son develop into a "UK sophisticate" will bring about success and open doors.
"For all the rights and wrongs of that, because it's undoubtedly a social class indicator," he notes.
Yet, notwithstanding all this guidance in "Britishness", would the child absorb what is termed cultural influence from the multicultural family he is raised by in any case?
"Certainly", answered the CEO. "The family understand this might not succeed, but they've simply adopted the attitude of, 'why not attempt it and let's go as soon as we can', because the price of it is not relevant," he said.
Overly Optimistic
Several in the tutoring industry who share similar doubts.
Peter Cui, CEO and founder of an educational organization, who provides private tutors, commented that "the development of becoming bicultural, or indeed, becoming oneself, is something that must be grown into, not manufactured."
He explained that he had relocated from Asia to the United Kingdom at the age of 7 years old, and had been educated understanding and living two backgrounds. He progressed to be educated at Cambridge University.
"The concept that an individual can serve as a living vessel of English culture, someone who can possibly transfer the attributes of a UK sophisticate to a infant child, seems to me naive and impractical," he wrote.
"From my perspective, engaging a typically English tutor from babyhood will not instantly produce the goal they desire.
"I wasn't provided with such a figure, and however I have been lucky enough to experience several of the situations they desire for their son."
He added: "The reality is, cultural identity can not be forced from the outside influences; it must be embraced, and it must originate internally."
Buying Britishness
Naturally, UK identity is something Adam thinks can be educated – and sold.
"In my view the situation that the global community views us in this regard is something that we should be cherishing|valuing|appreciating
